Pi Capital

  • Identity design
  • Website design
  • Printed matter

Visual Identity for a Members’ Club that organises events on a range of contemporary themes and issues from some of the world’s most eminent experts and thinkers. The identity was designed to reflect the prestige of the club but also include flexibility and a contemporary feel to reflect the broad range of events held.

Pi Events

Pi Events cover a huge range of areas, with each having its own colour. Colours for events were used to differentiate throughout the identity, from invites to the website.

Pi event categories

Event invites

Sub-brands

A selection of events were grouped under sub-brands to differentiate audience or theme. New sub-brands could be added as needed.

Website

The website functioned as both a calendar for upcoming events and happenings, and a searchable archive of previous events.

Client

Pi Capital

Tags

  • Identity design
  • Website design
  • Printed matter